Is authenticity authentic?

Seth Godin wrote a recent blog with this title that really got me thinking.

The essence of what he said is that the only truly authentic version of you is a newborn infant. After that, due to a series of cultural overlays, choices and strategies from you and others about what it takes to succeed in this (your) world, everything you portray to the world is all invented.

Godin is usually right on the money with his observations, but I think this time he has it wrong. 

Authenticity lies in your Soul, your Essence, your Seed, your Spirit, your Higher Self - whatever you want to call it. And despite the multiple layers placed upon it by time, environment, upbringing, culture, education, family circumstances etc., it is still there. 

Your task is to access it. In fact, that is a key part of the journey you are on called “life”. 

In other words, it’s about firstly uncovering that kernel of who you are and what you are here for, and then living a life that supports that Higher Purpose. It’s about uncovering that precious seed that resides in your innermost garden and nurturing it so that it flourishes. It’s about discovering your Soul Goals and bringing those into your everyday life. It’s about aligning your passion, purpose and prowess in that special way that is beneficial for everyone. 

Often that can involve a Higher Purpose Business, but that isn’t essential. However, living a Higher Purpose Life is.

On reflection some of the questions that might come up for you could include:

  • Am I living the life I really, really want - versus the life I am “expected” to lead?
  • Am I living my true purpose?
  • Do I feel the way I want to feel?
  • Is that enough?
  • Is there really anything else?
  • Who is it really that is asking these questions?

There are many ways to seek out the answers to these questions - and some of them can take a lifetime. That’s OK by the way, but wouldn’t it be much easier to be able to uncover your answers in an instant of enlightenment?

That’s why the amazing Joanne Antoun & I have combined to bring you an evening of transformation to help you do exactly that. We’ve called it Transform Your Life & Your Business - and that is the promise – that no matter what your circumstances are right now, in just over 3½ hours we will guide you to:

  • Uncover your soul goals and clarify your purpose
  • Reclaim and step into your personal power 
  • Feel peace, joy, happiness and contentment right now
  • Understand how you can manifest your heart’s desires
  • Start the process of creating a life you love


Here are all the details and the links to reserve a seat:

Dates & Location:

Tuesday 2nd September at St Josephs Spirituality Centre, 64 MacKillop Drive, Baulkham Hills

Wednesday 3rd September at York Street Conference Centre, 99 York Street, Sydney  

Time: Doors open 6.30pm for a 7.00pm sharp start, Finish 10.45pm

Investment:    Just $67


Tuesday 2nd September  

Wednesday 3rd September 

John Lennon said, “There are two basic motivating forces: fear and love. When we are afraid, we pull back from life. When we are in love, we open to all that life has to offer with passion, excitement, and acceptance … Evolution and all hopes for a better world rest in the fearlessness and open-hearted vision of people who embrace life.”  

I do hope you can join us for what will be a magic experience.
And if you can’t, have fun exploring anyway :) 

JOMO – The Joy of Missing Out

I’m sure you’ve heard about the fear of missing out or FOMO. It’s where we over consume, overcommit, or generally overdo something because we can’t bear thinking we might miss out on something. It’s like going to a buffet where you appear to have unlimited choice of food. How much do you put on your plate? Do you go back again…and again…until you physically can’t eat any more? Or do you select the things that you think you’d particularly like or want – and in quantities that will satiate you (but no more)?

The over-consumption inherent in FOMO has also been driven by the “conspicuous consumption” seen for many decades now – typified in “keeping up with the Joneses” and the need to have the “latest and greatest” gadgets.

However, it does all seem to be catching up in a push to slow the pace of life, get off the treadmill and just simplify the way we live. This new trend is called JOMO – The Joy of Missing Out. It’s all about unplugging from modern life and escaping that modern disease of overwhelm that comes from over-consumption.

JOMO appears to be a move towards more “mindful living” with more and more people actively trying to shut out distractions and focus on the moment. For example, taking a “social media holiday” is becoming more and more prevalent. This is in stark contrast to the need some people have to post every second of their life for all and sundry to see.

Although we embrace technology and all the wonderful things it can do for us, it also has a tendency to not allow us to switch off. Thus we now see many more people taking classes in meditation and mindfulness in their search for peace and to find work-life balance.

It might be a reflection of my stage of life, but I’m absolutely certain that there has also been a big energetic shift that coincided with the lead up to 2012 and now beyond.

JOMO is also related to the new push for authenticity i.e. be yourself and do the things you want to do, when you want to, with whom you want to and not worry what the rest of the world thinks. It’s about living a fulfilled life – and that is different for every single one of us. It’s about enjoying what you’re doing in the here and now and not concerned with being on social media to broadcast it. Neither would you be tracking what everybody else is doing.

Who knows, even the Millenials might catch on and not focus on full-time, real-time connectivity and instant gratification?

And here’s the bonus - as more and more people self-develop and self-actualise there has been a recognition that “off-time” is actually a good business strategy as well!